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Vehicle Wraps – Graphic Design Elements

February 19, 2018 - Posted by The Decal Source

Vehicle wraps – graphic design elements visual hierarchy is the placement of design elements by importance based on how the human eye takes in visual content. Vehicle graphic design hierarchy is critical sense it’s moving down the highway at 55 MPH!

 

Commercial Vehicle Wrap

Commercial Vehicle Wrap and Graphics for Newton Fire and Safety Equipment

 

Vehicle Wraps – Graphic Design Elements Message

Before setting vehicle graphic design hierarchy in order, your organization must consider what messages take precedence, what is the hierarchy of your messages? What do you want to communicate and what do you want people to understand about your business. Consider the following and create a hierarchy from this list.

  • Logo
  • Branding
  • Products and Services
  • Tag Lines and Message
  • Contact Information

Vehicle Wraps – Graphic Design Elements

The critical elements of graphic design are also the key elements of vehicle graphic design hierarchy. The difference again is that the elements are even more important on a moving vehicle. While a stationary design such as a sign might be able to get away with design elements that don’t stand out, a vehicle wrap can’t. It needs strong and clear design elements to be effective.

  • Size
  • Color
  • Contrast
  • Whitespace
  • Placement
 

Commercial Vehicle Wrap Branding

Commercial Vehicle Wrap for American Family Care

 

Other elements to consider in the designs for Vehicle Wraps – Graphic Design Elements:

Focal point: What point on the vehicle captures the most attention?

 

Balance: It’s easy to go overboard and design one element that overpowers all the others and vice versa. The design needs to be balanced and pleasing to the eye.

 

Rule of thirds: The rule of thirds is used in photography as well as video creation. The rule of thirds is dividing a screen into thirds and then placing the primary element in one-third of the graph. This method draws the human eye into the composition rather than glancing at the entire graphic.

 

7 Easy Tips to Protect Your Vehicle Wrap

February 1, 2018 - Posted by The Decal Source

When you purchase a vehicle wrap you want to maximize the return on your investment. Your vehicle wrap will be seen by thousands upon thousands throughout it’s lifetime. This is endless advertising after your wrap is installed, which is awesome for your business. However, taking care of your vehicle wrap is a huge part of maximizing your ROI. After all, this is your company brand that is plastered all over your vehicle. This needs a fresh clean look, which can extend the life of these wraps.

It’s amazing to see how many vehicle wraps on the road that are not being taken care of. It is very simple to maintain these wraps, although many people tend to put this on the back burner. Did you know that if properly taken care of, your vehicle wrap can last a solid 5 to 7 years? That is a long time for your vehicle to look fresh, even paint tends to fade before this.

We wrap everything from cars, trucks, vans, motorcycles, trailers, semis and boats, but in the end they all need the same proper care to maintain their look. It is very important to clean them and preserve your wraps for years to come.

Vehicle Wrap

7 Easy Tips to Protect Your Vehicle Wraps

Here are a few tips to keep your vehicle wrap maintained

  1. Keep your wrapped vehicle clean, wash it once a week or more if it is exposed
  2. Try to park under a shaded area if the vehicle will be exposed for a long period of time.
  3. If you can keep this vehicle in a garage when it rains, sleets and or in extreme cold.
  4. Clean bird droppings, dirt, and difficult stains quickly. Letting them sit may cause damage to wrap and difficulty to remove after a long period of time passes.
  5. Do not pressure wash
  6. Hand washing is best, however if you do bring it through a car wash, only go to an automated brushless car wash. We suggest hand washing because it is safer and more thorough.
  7. Wipe off oil and fuel spills as quickly by hand washing the area as best you can

Think of the big investment you’ve made in your vehicle wrap and how important this is to display your brand. Your business receives endless advertising through this wrap, therefore it is important to make it look great and for a long period of time. If you have any questions on how to maintain your vehicle wrap, we would be glad to help. Feel free to give The Decal Source a call – we always look forward to hearing from you.