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Vehicle Wraps – Graphic Design Elements

February 19, 2018 - Posted by The Decal Source

Vehicle wraps – graphic design elements visual hierarchy is the placement of design elements by importance based on how the human eye takes in visual content. Vehicle graphic design hierarchy is critical sense it’s moving down the highway at 55 MPH!

 

Commercial Vehicle Wrap

Commercial Vehicle Wrap and Graphics for Newton Fire and Safety Equipment

 

Vehicle Wraps – Graphic Design Elements Message

Before setting vehicle graphic design hierarchy in order, your organization must consider what messages take precedence, what is the hierarchy of your messages? What do you want to communicate and what do you want people to understand about your business. Consider the following and create a hierarchy from this list.

  • Logo
  • Branding
  • Products and Services
  • Tag Lines and Message
  • Contact Information

Vehicle Wraps – Graphic Design Elements

The critical elements of graphic design are also the key elements of vehicle graphic design hierarchy. The difference again is that the elements are even more important on a moving vehicle. While a stationary design such as a sign might be able to get away with design elements that don’t stand out, a vehicle wrap can’t. It needs strong and clear design elements to be effective.

  • Size
  • Color
  • Contrast
  • Whitespace
  • Placement
 

Commercial Vehicle Wrap Branding

Commercial Vehicle Wrap for American Family Care

 

Other elements to consider in the designs for Vehicle Wraps – Graphic Design Elements:

Focal point: What point on the vehicle captures the most attention?

 

Balance: It’s easy to go overboard and design one element that overpowers all the others and vice versa. The design needs to be balanced and pleasing to the eye.

 

Rule of thirds: The rule of thirds is used in photography as well as video creation. The rule of thirds is dividing a screen into thirds and then placing the primary element in one-third of the graph. This method draws the human eye into the composition rather than glancing at the entire graphic.

 

7 Easy Tips to Protect Your Vehicle Wrap

February 1, 2018 - Posted by The Decal Source

When you purchase a vehicle wrap you want to maximize the return on your investment. Your vehicle wrap will be seen by thousands upon thousands throughout it’s lifetime. This is endless advertising after your wrap is installed, which is awesome for your business. However, taking care of your vehicle wrap is a huge part of maximizing your ROI. After all, this is your company brand that is plastered all over your vehicle. This needs a fresh clean look, which can extend the life of these wraps.

It’s amazing to see how many vehicle wraps on the road that are not being taken care of. It is very simple to maintain these wraps, although many people tend to put this on the back burner. Did you know that if properly taken care of, your vehicle wrap can last a solid 5 to 7 years? That is a long time for your vehicle to look fresh, even paint tends to fade before this.

We wrap everything from cars, trucks, vans, motorcycles, trailers, semis and boats, but in the end they all need the same proper care to maintain their look. It is very important to clean them and preserve your wraps for years to come.

Vehicle Wrap

7 Easy Tips to Protect Your Vehicle Wraps

Here are a few tips to keep your vehicle wrap maintained

  1. Keep your wrapped vehicle clean, wash it once a week or more if it is exposed
  2. Try to park under a shaded area if the vehicle will be exposed for a long period of time.
  3. If you can keep this vehicle in a garage when it rains, sleets and or in extreme cold.
  4. Clean bird droppings, dirt, and difficult stains quickly. Letting them sit may cause damage to wrap and difficulty to remove after a long period of time passes.
  5. Do not pressure wash
  6. Hand washing is best, however if you do bring it through a car wash, only go to an automated brushless car wash. We suggest hand washing because it is safer and more thorough.
  7. Wipe off oil and fuel spills as quickly by hand washing the area as best you can

Think of the big investment you’ve made in your vehicle wrap and how important this is to display your brand. Your business receives endless advertising through this wrap, therefore it is important to make it look great and for a long period of time. If you have any questions on how to maintain your vehicle wrap, we would be glad to help. Feel free to give The Decal Source a call – we always look forward to hearing from you.

Why Banners Are Successful For Companies

January 22, 2018 - Posted by The Decal Source

 

Banners are one of the most inexpensive signage options, and for that reason, they are a hit with most business owners. However, the low price tag is only one benefit of many more. If you ever need to make a good impression, quickly and with style, banners are an effective solution you need to consider.

Banner

Five Remarkable Benefits of Banners:

  1. They are visually attractive – Banners are a great way to display your marketing message with so many options to add unlimited text, logos, graphics and even photographs for overall great look. Whether you are a fan of the popular high gloss finish or you prefer the more conservative, smooth matte finish, your full-color images will stand out on vinyl! Many businesses use full-color vinyl banners consistently to display their brand because banners do a great job at attracting customers’ attention!
  2. They’re customizable – You can make them in virtually any size – small enough for an indoor “welcome home” display or large enough for the “finish line” of an outdoor sporting event. They can be easily cut to size, and just as easily cut to shape. Rectangles and squares are the most popular, but they can also be cut into circles or ovals. You have a special shape in mind? No problem! They can be custom cut, as well – perfect for school mascots and company logos! Make them single or double-sided…customize as much as you’d like!
  3. They are super versatile! – Vinyl banners can be hung practically anywhere! Order them with holes and grommets and hang them outdoors on fencing, or indoors from walls or ceilings. Prefer them to stand alone? Order them without holes and erect them using banner stands or rails. A free-standing, full-color vertical banner would look great in the corner of a reception area, or sitting atop a vendor table at a trade show! Schools, businesses, churches, restaurants – they’re a hit in virtually any environment!
  4. They are durable, temporary signage – They are highly tolerant of environmental conditions, like high winds, bitter cold, and even hot weather extremes. They could last for several seasons outdoors. Heavy-duty outdoor banners are quite useful for grand openings, community fundraisers, festivals, art shows, sporting events, and more. The lighter weight, smooth finish banners work well for indoor birthday parties and celebrations, company product launches and restaurant specials.
  5. They are lightweight and portable – You can move vinyl banners from one space to another at any time for a different look and feel. They are ideal for traveling sports teams or vendor displays at various conferences. Or, if seasonal, take them down and store them for later use.

Multiple Banners

 

Four Advantages of Printed Signs

January 16, 2018 - Posted by The Decal Source

In today’s competitive market, companies search for the best ways to promote their brand. Although there are several marketing tools out there, print signs advertisement are one of the most effective types of advertising used worldwide. These days almost all businesses use some type of printed signage to promote their services. Here are some advantages of printed advertisement you should know.

Signs

Printed Signage

IMPROVE YOUR BRAND RECOGNITION.

When you think about using an indoor or outdoor ad, make sure you are using the right one including design, placement and the right type of display product. It is very important that your ad is eye catching and communicates your message. For a maximum positive impact, you should work with an experienced print company like The Decal Source that will help you create the best product that will catch customers’ attention. Your sign should be an extension of your business, and it should show who you are.

PRINTED ADS ARE SURE TO BE SEEN.

The biggest reason an indoor or outdoor print advertisement is very important is because people passing by that area will see it. Unlike online advertisement, you do not have to wonder if your ad is reaching your customers. A well-designed and placed sign is an effective marketing tool that will draw shoppers in and motivate them to use your business. You don’t have to target specific client like e-mail marketing or online ads. You can potentially reach unlimited number of customers with one signage.

LET YOUR BEST MARKETING TOOL WORK FOR YOU.

There are several options you can choose. You have the option to choose from yard and sidewalk signs to architectural and real estate signage. At The Decal Source we have the experienced designers and installers to help you figure out which style, design, display product, and even color will work to promote your product and brand. Every ad is intended to drive more clients to your business, and you can choose the one that will create more interest.

SIGNS ARE AFFORDABLE AND FLEXIBLE.

They can make you big bucks for a small amount of money. You don’t have to spend a lot of money to have the best-looking signs that will sure to turn heads. Any business, from small to fortune 500 companies can increase the number of clients and their profit without spending a lot of money. They can be easily discarded or replaced when you are done with your promotion. They also don’t need a lot of maintenance or upkeep, which makes sign advertising the better marketing tool.

2018 NASCAR Schedule – The Decal Source

January 13, 2018 - Posted by The Decal Source

Download the 2018 NASCAR Schedule – The Decal Source. NASCAR’s shakeup of its scheduling format will see a short track added to the playoffs and feature a 2.42-mile road course at Charlotte Motor Speedway instead of its 1.5-mile oval! Chicagoland Speedway’s race will kickoff the Cup Series playoffs. The Decal Source is the premiere graphics and wraps partner of several race teams in all of the NASCAR’s series.

2018 NASCAR Race Schedule

Download 2018 NASCAR Schedule