Beat the Mobile Curse with a Wrap

Why you should wrap your vehicle Are you questioning why a Vehicle Wrap? After all, vehicle wraps, or vehicle graphics, aren’t exactly traditional advertising. But they are a 24-7 high-impact mobile billboard. To help you have a full understanding of why fleet vehicle branding is so important, here are a few facts: The American Trucking Association (ATA)…

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“Follow the Yellow Brick Road”: The Effectiveness of Floor Graphics

Finding a way to make your business or brand stand out among the masses can be a constant challenge. Quickly rising in popularity, floor graphics are an out-of-the-box option to promote your message in a unique way and quickly grab your audience’s attention. Aside from their traditional placement on the floor, designs can also be…

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Super Bowl Gridiron Challenge Features Vehicle Graphics from TDS

The Decal Source was proud to play an important role in Super Bowl XLIX pre-game festivities. If you caught the Gridiron Challenge on NBC Sports Network, you saw a plethora of our work on national TV. The event first aired on Friday, January 30 at 10 p.m. ET, but several highlights were replayed during Sunday’s…

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Tough As Nails: Vinyl Graphics As Durable As Your Brand

Odds are, if this Toyota Highlander passed you on the interstate, you’d notice. Do vehicles with vinyl graphics continually catch your eye around the Triad? The durability of vinyl is something we are asked about often. While there are many factors that come into play (the quality of the vinyl, the material on which it’s applied,…

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Life in the Fast Lane: Chris Rice on Short Tracks and Vehicle Wraps

The Decal Source client Chris Rice has been drawn to the world of motorsports since childhood. By the age of 10, he has his sleeves rolled up, helping his father and his uncle build late-model stock cars. Knowing that the industry would always have his attention, he sought a career in racing while in high…

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Brand Management: Define. Position. Deliver.

Every company wants two things: A loyal customer base and; A steady influx of new business Securing these two groups is the simple recipe for sustained success. Easier said thandone, right? You probably realize this is where your marketing comes into play. Strategic marketing initiatives are almost always valuable for growth, but have you considered…

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City Vehicle Wraps: Who, What, When, Where, Why, and How?

Graphics for municipal vehicles serve a greater purpose than you might think. Not only do they let people know who you are, they position your city as a safe and appealing place to live. The Decal Source is North Carolina’s expert on municipal vehicle graphics and wraps. As a leading graphics provider to NASCAR, we…

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Vehicle Graphics for an American Icon

Kentucky Fried Chicken is one of the most recognizable brands in America. Founded in 1952, they successfully changed an industry by bringing chicken into the hamburger world. Today, KFC’s brand remains largely unchanged; their commitment to consistency undoubtedly contributing to their continued success. Just last month, TDS had the unique privilege of applying the tried-and-true…

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